News

As people and organizations throughout the produce industry say goodbye to Bob Whitaker, who announced he will be retiring at the end of the year, the LGMA would be remiss if we didn’t recognize his many years of dedicated service in our own way. And so, during a reception at this year’s Produce Marketing Association Fresh Summit, we presented Bob with our highest honor – the LGMA’s Golden Checkmark Award.

A few weeks back the LGMA was pleased to host a group comprised almost entirely of registered dietitians and professional communicators who share a common goal with the leafy greens community – they want people to eat more fruits and vegetables. The LGMA is currently working on a new effort which partners lettuce farmers with registered dietitians and consumer advocates to help spread the word about all that leafy greens farmers are doing to produce safe food.

From August 20th through 22nd, we had the pleasure of hosting, along with the Canadian Produce Marketing association (CPMA), a delegation of officials from the Canadian Food Inspection Agency (CFIA) and the Public Health Agency of Canada (PHAC). The group visited farms and a processing facility in the Salinas area, and we also had plenty of time to talk about the leafy greens industry, the LGMA and Canada’s new food safety laws and the impact they can have on produce imports in the country.

Efforts by the leafy greens industry to strengthen mandatory food safety requirements for irrigation water were recently seen firsthand by U.S. Food and Drug Administration Deputy Commissioner of Food Policy & Response Frank Yiannas. As part of a visit to California’s Salinas Valley last week...

Over the last two weeks, the CA LGMA has held a series of in-person workshops and a webinar sharing information about its new water Metrics. This first series of workshops came to Salinas, Santa Maria, and Oxnard; future workshops will take the same information to the Imperial and Central Valleys of California.

LGMA members and their growers farm and harvest over 50 billion servings of lettuce and leafy greens every year in California and Arizona. Those servings make up nearly 95% of all lettuce produced in the U.S.